[{"path":"/work/polygon","title":{"en":"Polygon","ko":"Polygon"},"description":{"en":"$2M · Korean TVL · 30 days · Historical result reported by ium Labs.","ko":"DeFi 파트너십⁠·⁠개발자 인센티브를 통한 30일간 한국 TVL 200만 달러."},"category":"Work","visual":{"type":"logo","src":"/brand/clients/mono/polygon.png","background":"#7445d9","ink":"light","ratio":1.5},"indexMedia":{"ratio":1.3,"items":[{"src":"/media/campaign-polygon.webp","caption":{"en":"Polygon Connect · Panel discussion","ko":"Polygon Connect · 패널 토론"},"source":"https://github.com/johnleecoin8-cmd/iumlabs/blob/1676b5df2cba8ba2aad970ee9b5d8be77a18ce9a/src/data/projectsData.ts#L185","credit":"ium Labs"}],"kind":"event"},"caseStudy":{"focus":"Business development","headline":"Bringing Polygon’s Global Network to Korean Developers and DeFi","role":{"en":"Developer education · DeFi outreach · Grants","ko":"개발자 교육 · DeFi 접촉 · 보조금 프로그램"},"challenge":{"en":"Make Layer 2 useful to Korean developers and connect local DeFi teams with Polygon.","ko":"한국 개발자가 Layer 2를 이해하고 직접 활용하도록 돕고, 현지 DeFi 팀과 Polygon의 접점을 만드는 과제였습니다."},"decision":{"en":"Bring education and opportunities to build into one program: workshops, hackathons, grants and sessions with the core team.","ko":"교육 이후 실제 개발로 이어질 기회를 함께 준비했습니다. 워크숍·해커톤·보조금 프로그램·코어 팀과의 만남을 하나의 현지 프로그램으로 연결했습니다."},"delivered":[{"en":"Korean Layer 2 education and developer workshops","ko":"한국어 Layer 2 교육과 개발자 워크숍"},{"en":"Hackathons and developer-grant program support","ko":"해커톤과 개발자 보조금 프로그램 지원"},{"en":"Local DeFi outreach and core-team meetups","ko":"현지 DeFi 팀 접촉과 코어 팀 밋업"}],"result":{"en":"$2M"},"resultLabel":{"en":"Korean TVL · 30 days · Historical result reported by ium Labs"},"basis":{"en":"Historical figure reported by ium Labs. 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It does not provide verifiable contract values or deployment counts; no such outcome is claimed here.","ko":"ium Labs 공개 사례에 수록된 수행 범위입니다. 계약 규모나 배포된 연동 수를 확인할 자료는 공개되지 않아 정량 성과로 제시하지 않습니다."},"period":{"en":"Engagement dates not stated in the public record"},"next":{"en":"Developing a local business partnership? Define the counterpart’s need, product fit and first collaboration.","ko":"현지 사업 파트너를 찾는다면, 상대의 과제·제품 적합성·첫 협업 범위부터 구체화합니다."},"program":"institutional","research":"/insights/institutional-adoption","source":"https://iumlabs.io/projects/peaq","summary":"The brief connected DePIN education with Korean IoT and mobility use cases. 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Educational content, workshops and live demonstrations address that understanding gap; enterprise and university outreach puts the subject in front of relevant audiences.","scope":"AI and Web3 education, developer workshops, demonstrations and enterprise outreach.","readout":"400+ launch-event attendees is the reported attendance figure. 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The case documents the engagement scope; no measured results are reported."},"next":{"en":"Create your next local experience."},"program":"market-entry","metrics":[],"status":"scope","sourceReference":"https://luma.com/d3k8q1l9","source":"https://iumlabs.io/projects/world","period":{"en":"30 September 2026 · KBW 2026 · Seoul"},"assignmentTitle":"Two communities. One shared space.","narrative":{"label":"Experience / World","question":"Two technologies. One shared experience.","response":"A physical setting for people to encounter both.","rationale":"The event combined World’s proof of human and peaq’s robotics at Lounge X Seongsu. Design and event production gave Orb experiences, demonstrations and networking a shared setting during KBW 2026.","scope":"Design and event production in Seongsu, Seoul, on 30 September 2026.","readout":"The event page credits ium Labs for design and event production. This establishes our role; it does not attribute the World × peaq partnership itself to us.","path":"/work/world","photo":"ium-world"}},"workEvidence":{"headline":"World × peaq. In person, in Seoul.","focus":"KBW 2026 / Seoul","role":"Design and event production for World × peaq at KBW 2026 in Seongsu, Seoul.","result":null,"label":"Documented engagement scope","delivered":["Event design for the World × peaq experience","Event production in Seongsu during KBW 2026"],"basis":"The event page credits ium Labs for design and event production. The case documents the engagement scope; no measured results are reported.","source":"https://iumlabs.io/projects/world","period":"30 September 2026 · KBW 2026 · Seoul","metrics":[],"status":"scope","sourceReference":"https://luma.com/d3k8q1l9"}},{"path":"/work/ondo","title":{"en":"Ondo Finance","ko":"Ondo Finance"},"description":{"en":"50+ · institutional leads · Historical result reported by ium Labs.","ko":"RWA 세미나와 기관 대상 접촉을 통한 기관 리드 50건 이상."},"category":"Work","visual":{"type":"logo","src":"/brand/clients/mono/ondo.png","background":"#16253a","ink":"light","ratio":1},"indexMedia":{"ratio":1.6,"kind":"event","items":[{"caption":{"ko":"Ondo Summit 현장 · 2025","en":"Ondo Summit · 2025"},"source":"https://ondo.finance/blog/ondo-monthly-spotlight-february-2025","credit":"Ondo Finance","src":"/media/project-index/ondo-summit.mp4","type":"video","poster":"/media/project-index/ondo-index.jpg"}]},"caseStudy":{"focus":"Institutional outreach","headline":"Opening the RWA conversation with Korean institutions.","summary":"Tokenized assets raise practical questions about custody, regulation and how the product works. Korean-language research, professional seminars and outreach framed those questions for institutional audiences.","role":{"en":"RWA research · Education · Institutional outreach"},"challenge":{"en":"Introduce tokenized real-world assets to Korean investors who need to understand custody, regulation and how the products work."},"decision":{"en":"Pair Korean-language research with seminars involving finance professionals, then follow up with relevant institutions."},"delivered":[{"en":"Korean-language RWA research and educational content"},{"en":"Seminars with traditional-finance professionals"},{"en":"Targeted outreach to Korean institutional investors"}],"result":{"en":"50+"},"resultLabel":{"en":"institutional leads · Historical result reported by ium Labs"},"basis":{"en":"The source reports institutional leads generated through seminars and outreach. 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Figures are historical reported results, not independently audited outcomes."},"source":"https://iumlabs.io/projects/aptos","next":{"en":"Define your next market assignment."},"program":"market-entry","metrics":[{"value":"15K+","unit":"community members"}],"status":"reported","sourceReference":"https://github.com/johnleecoin8-cmd/iumlabs/blob/1676b5df2cba8ba2aad970ee9b5d8be77a18ce9a/src/data/projectsData.ts#L624","period":{"en":"Reporting period not stated in the published record"},"assignmentTitle":"Build a community around participation.","summary":"The Korean program combined developer and community activity with KBW events and creator distribution. YouTube, Telegram and Kakao connected the events with ongoing local channels.","narrative":null},"workEvidence":{"headline":"Connecting a Layer 1 ecosystem with Korea","focus":"Market development","role":"Community building in Korea through Aptos Experience Seoul, KOLs and local channels.","result":"15K+","label":"community members · Historical result reported by ium Labs","delivered":["Korea Blockchain Week side event production","Korean KOL campaign across YouTube and Telegram","Community building on Telegram and KakaoTalk"],"basis":"Based on the public project record. 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